No Love at 425* in new Papa Murphy’s ad

Since we haven’t had a TV in our house in nearly four years I don’t see many commercials. Yet, today I learned about the latest Papa Murphy’s ad from my SAHD brothers at the National At Home Dad Network who posted this on their Facebook page today.

Extremely disappointed in Papa Murphy’s for their new “Re-Bold Your Man” ad campaign, which so drastically misses what modern fatherhood is all about, and falls back on such ridiculous concepts of masculinity. Terrible on so many levels.

Playing with your kids and delighting in them doesn’t take away your manhood, it only strengthens it. And what partner wants their kids’ dad LESS engaged with them, and pines for a father more interested in sports than in fully engaging in play? It just makes no sense.

See the ad here, and let us know what you think: http://www.ispot.tv/ad/AL8x/papa-murphys-pizza-re-bold-your-man

DeBolded

I’ve watched the short commercial a few times and my first reaction was that it was cute to see the dad playing with his girls like that. If you’re a dad with daughters, chances are pretty good that at some point you’re going to find yourself getting the full-fairy treatment, much to the delight of your girls. I find the initial portrayal of the dad to be pretty positive, actually. Yet, according to the voice-over this dad is being “de-bolded”. I’m pretty sure that’s Papa Murphy’s euphemistic expression for something more graphic than I’m willing to put in my blog. The basic message to dads and moms is that such an actively engaged and loving father is not to be desired or upheld as the goal. Oh, no no no. You’re not a man if you’re actually enjoying spending time doing something that your daughters want to do. Nope. Instead, this dad needs to be saved from himself. His masculinity needs to be re-bolded by a bold Papa Murphy’s pizza and, of course, football. Seriously, Papa Murphy’s? I think you need a time-out to ponder the larger implications of this seemingly benign commercial.

Please don’t think for a minute that I’m offended by this. This is the type of ridiculousness that we face daily as men who choose care for our children as our full time career. Don’t call me Mr. Mom or Babysitter! I learned a long time ago that getting offended or butt-hurt by the ignorance of others does very little to actually create the positive changes which I desire to see. So, instead of getting angry, let me try to explain this in a way that even my five year old daughter could understand. It is my hope and prayer that my son, if he becomes a dad, and my five daughters, if they become moms, will each take delight in being a parent as much as I do in being their dad. I hope that they will not give in to the pressures of our society to assume certain gender roles. I hope that they will choose the career that is best for their individual situations.

Big Cheese Dad sporting a tutu

Big Cheese Dad sporting a tutu

Fifteen years ago, my wife and I decided that it would be best for me to be the primary caregiver as a SAHD while she pursued her advanced degree and established her career. While other men blazed the SAHD trail many years before me, I know that making such an unusual choice was one of the most BOLD things I have ever done. There is no shame in being an actively involved, loving and nurturing father. I love my job more and wouldn’t trade it for anything. I believe that the world needs more dads who are willing to play dress-up with their girls than those who are obsessed with the performance of their sports team. Modern fatherhood and masculinity are not bound by the stereotypes of old. We (ALL dads, not just SAHDs) are more engaged than ever in the lives of our children. Gone are the days of the bumbling and inept dad. We are boldly going where few dads have gone before!

Another beef that I have with this commercial is how it portrays the mom and daughters. First, the mom is in the kitchen. About the only thing missing was an apron. The 1950s are calling…they want their stereotype back! Second, this mom should be supporting and encouraging her husband for showing their daughters that he’s comfortable enough with his own masculinity to play dress-up and get his nails done. He shouldn’t have to be re-bolded because he’s actively engaged with his own children. Are you suggesting that my wife will be happier with me and think I’m more of a manly-man if I ignore my kids and choose instead to focus on sports and food? Clearly, I’ve been doing it all wrong! Third, why couldn’t the daughters be playing catch with their dad and mom, or helping to change the oil, or riding bikes, or anything but the stereotypical “girl” activity of playing dress-up? Please. These gender stereotypes are so lame. I want my children to be free to express themselves without the constraints of our messed up societal expectations for their gender roles. This goes for my girls as well as my boy. Finally, if you’re bent on portraying this stereotypical commercial, at least do it right. No mom is going to re-bold serve greasy pizza to “her man” on the sofa without a plate or napkin..and a BEER. And that white carpet is going to get ruined if the girls are painting his toes without a towel under his feet. I’m so disappointed with you, Papa Murphy’s; I know that you can do better.

In the end, I’m not looking for an apology from Papa Murphy’s. After all, I’m not the one that’s truly being hurt by this ill-conceived commercial. This is hurting all of our families by reinforcing outdated gender roles. I would love to work with the ad people at Papa Murphy’s to create something that truly promoted family values that didn’t lean so heavily on old gender stereotypes. Until such a replacement ad is launched, there will be no Love at 425*. Instead, it’s more like Feel the Burn at 425*.

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Dress For Success?

A few days ago I was at a local children’s museum with two of my children when I witnessed something that is still pervasive among parents, even among those of us who might consider ourselves liberated from traditional gender stereotypes. A little boy, probably around age 4 or 5, emerged from the costume area of a theater area in the museum wearing a ballet tutu around his waist. He proudly pranced about the stage while his mother started to say something to him, but then caught herself mid-sentence. His father, however, appeared horrified at the sight of his son wearing a tutu, much less frolicking about the stage where someone might see him. To the father’s horror, as he glanced around the room to see if anyone else was witnessing his son’s behavior, he and I made eye contact. He immediately shrugged his shoulders and dropped his head while looking away. He spoke no words to me but certainly seemed embarrassed by his son’s innocent play. I returned his embarrassed look with a huge grin and told the boy’s mom that I thought it was great that her son was dressing up as it reminded me of my own son doing something similar when he was younger. She mumbled something that I couldn’t understand and moved toward her husband in a different area. This whole encounter took maybe 15 or 20 seconds but it’s been on my mind a lot these past few days. Why are we so hung up on the gender roles and stereotypes for our boys and girls?

It’s 2015 and most of us agree that boys and girls can pretty much play all sports and play with all toys. Some stores (such as Target) have even dropped gender labels in their toy departments because such labels were deemed “unnecessary”. Yet, many parents lose their minds when their sons want to do anything that’s even remotely feminine. When I was a child growing up in the 1970s and 80s I never tried on any girls clothing or makeup. For one thing, I was the second of three boys and my sister was born when I was 9 years old. And the neighbor girls who lived next door never shared their dresses with me, although I can’t remember either of them ever wearing a dress when we were out playing in our yards. Well, times are much different now. At least in my house. I’m blessed to be the dad to five girls and one boy. Yeah, my son, who is now 11, has three older sisters and two younger ones. From the time that he was born he’s been surrounded by girls. Dresses. Princesses. Nail polish. Barbies. All of that stuff. And guess what? When he was little, he even (gasp!) played with those items. I’ll admit that for a fleeting moment I was a tiny bit worried about what others might think if they saw him. But then I saw how much he enjoyed playing and being creative with those so-called “girl” toys and I realized that it really wasn’t a big deal. In fact, it was no deal at all. That realization for me as the parent of my son created an incredible amount of freedom for my son to be who HE wanted to be. To do what HE wanted to do. To play with what HE wanted to play. So, from about the time my boy was able to crawl around he played with Barbies. Did you know that Barbie loves to ride on trucks as much as in her Barbie car? She also loved to go flying…down the stairs and off the back deck!

Little Mermaid birthday cake

Little Mermaid birthday cake

Thanks to the influence of his older sisters, my son fell in love with a pink-haired mermaid Barbie that he often carried with him when we were out and about doing life. It’s worth mentioning that he also loved wearing a magenta Lion King dress more than any other piece of clothing. It was, of course, from an older sister, but he insisted that he be allowed to wear it because he LOVED lions. So, imagine the looks that we would get when this boy with beautiful blond hair, wearing a Lion King dress and holding a pink-haired Barbie.

The Lion King dress

The Lion King dress

And the comments from others were something else when I informed them that his name was “Frank” (not his real name, though). It got to the point that I just nodded and didn’t bother correcting them. When he turned three he wanted a Little Mermaid themed birthday cake, complete with an Ariel candle. And guess what? We made him a Little Mermaid themed birthday cake and found an Ariel candle that he loved so much that he carried it around the house and played with for weeks months after his birthday. I’m pretty sure that my son has had his nails and makeup done by his older sisters more times that he could count on his hands. In fact, just two years ago when I attended my first NAHDN Convention I received a text picture from home showing my boy all dressed up in an older sister’s dress, complete with makeup and hair decorations. (He said I could write about these things but declined to allow any photographic proof for your viewing pleasure. He’ll have no such luck if he should ever get married!)

The thing is, this is so NOT a big deal. Kids are naturally curious and I believe such curiosity should be encouraged. I remember when my two nephews were younger (about 4-7 years old, maybe), they would come over and be excited to play dress-up with the plethora of ballet and dance dresses that my girls wore when they were younger. I once took a picture of them all dressed up and their mother made sure to tell me to never show those to their father, as he would be mortified. She thought they were funny and didn’t have a problem with it but wanted to keep it quiet all the same. Not surprisingly, none of our boys were scarred from the experience of wearing a dress or playing with Barbies. As a dad, I want my children to be able to have as many experiences as possible. As long as they’re making safe choices, I don’t really care what clothes they’re wearing or with what toys they’re playing. It seems that more often than not, the hang-ups of parents are limiting the opportunities for their children. At the risk of making a Frozen reference, I would suggest that parents just Let It Go!

Five Photos, Five Stories. Day Four: Badger Mom

I was recently nominated by my fellow Stay At Home Dad and Dad Blogger friend R.C., who writes at Going Dad, to participate in a challenge called Five Photos, Five Stories, in which I post a photo and story (fiction or non-fiction) daily for five consecutive days. (Note: I had good intentions to do a post on five consecutive days but I chose time with my kids and sleep over blogging. And I’m okay with that.) It sounded like something that would be a fun to share with my loyal readers here on my blog. Today I nominate my friend and fellow SAHD Mike, who blogs at AtHomeDadMatters.

Day Four: Badger Mom

My mom is one of those cool moms who loves football. She’s also one of those smart moms who cheers for the Green Bay Packers and Wisconsin Badgers. She’s obviously one of those amazing moms because she had me! (That was a joke. You’re supposed to be chuckling to yourself right now.) To cut (through) the cheese here, my mom is pretty awesome and I love her dearly. While she is pretty cool, smart and amazing, this story is about the first time that she returned to her Alma Mater to watch a football game since her days in college. Like me, she graduated from the University of Wisconsin-Madison, only a few years before me. Unlike me, after she finished her studies at the UW she moved away from Madison and never attended another Badgers game at historic Camp Randall Stadium. Until 2010. My lovely wife received a pair of tickets to a Badgers game and kindly gave them to me because she doesn’t care at all about silly stupid football sports but knew that I would love to take them off her hands. When she told me that she had the tickets she said they were for a game against Ohio State…”are they any good?”. Seriously. In October of 2010, the Ohio State Buckeyes were the #1 ranked team in all of college football. And they were coming to Madison for a Saturday night showdown against the Badgers on national television. It was being hyped as the game of the year in the Big Ten Conference. As I recall, the price of tickets for that game on the secondary market skyrocketed. Yet, as soon as I finished profusely thanking my wife for her amazing act of love (the tickets, remember?), I called my mom to invite her to the big game which was set to take place in five days. After thinking about it for about a tenth of a second, my mom excitedly accepted my invite and we talked about plans for her upcoming visit.

As the day of the game drew closer the fans in Madison grew more and more excited as the anticipation of the showdown for the conference title and inside track to the Rose Bowl reached a fever pitch. (I’ve read way too many sports articles in my time, can you tell?) Decked out in our Badger red we arrived to the stadium area early and grabbed a quick bit at the house of  friends who lived across from the stadium and had invited us to their pregame party. (I’m pretty sure I could eat brats for every meal and never grow weary of it.) As we walked up the steps into the stadium I could sense my mom’s anticipation and enthusiasm growing, much like a kid on Christmas morning. Only this present was going to be shared with over 75,000 loud and probably drunken fans, unlike our family Christmas experiences. Following my lead (it helps that I’m 6’8″) through the crowds we found our seats in the south end zone and watched the players finish their warm-ups before the famous Wisconsin Marching Band put on a spectacular pre-game show. If memory serves me right, there was a fly-over by some sort of military jets after the national anthem, which sent the crowd into another loud round of cheering. The game hadn’t even started and the atmosphere was completely electric. My mom’s face was one HUGE grin and she gave me a quick hug as the teams lined up for the opening kick.

Badgers fans know what happened next. The Wisconsin player (David Gilreath, and no, I didn’t have to look it up) caught the ball at the goal line and returned the opening kickoff all the way back for a touchdown. Right in front of us!

On Wisconsin!

On Wisconsin!

Since no one in the stands was yet seated we all erupted in even more cheers and high-fives and hugs as this was the most unbelievable start imaginable. The Badgers dominated the rest of the first half and withstood a rally by the Buckeyes in the second half to win one of the biggest and most memorable home games in recent memory. As the final seconds ticked away the fans rushed the field and began to dance and celebrate with the players. I love how this picture captures the joyful celebration on the field behind us and the fun moment and memory that we shared that night at Camp Randall. After watching the thousands of people on the field for a few minutes my mom and I eventually headed down there ourselves. It was pretty wild and crazy scene with a lot of people running all over the place and getting pictures and just soaking in the good feelings from a great win by our Wisconsin Badgers. We still reminisce about that great game from time to time, mostly whenever Wisconsin faces Ohio State in football. On Wisconsin!